ABOUT
Nurego is a cloud-based analytics and automation solution tailored for subscription businesses. This explainer video was created to highlight how Nurego’s products can drive revenue growth and eliminate development burn, clearly illustrating the company's value proposition.
Role
I joined the production team to shape the mixed media explainer video, overseeing its visual language, animation, and overall art direction. The process took 30 days, involved several rounds of revisions, and featured VFX that seamlessly integrated the actress into the animated world.
Results
The animated explainer significantly elevated Nurego's public profile, playing a key role in its eventual acquisition by GE.
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